Case Study 2

Image Factory continues its strong relationship with Waitrose, the supermarket which has built a reputation on the quality of its food. Over Christmas 2008, Image Factory supplied the majority of the in-store Point of Sale, showing the scope in which Image Factory can work with clients.

Existing hardware was utilised, including the more recent hardware at newer stores. Screen, digital and litho processes were chosen to create the most effective results factoring in size and location of print.

The project also involved typesetting as well as a great deal of store-specific packing at Image Factory to ensure the correct items got to the correct stores. The materials used were a wide range of weights and thicknesses, including FSC Mixed Source, display board, folding box board, opaque board, PVC, gloss paper, and foamex.